In this episode the Fly-Fishing Insider Podcast speaks with Forest Rogers CEO and owner of Rock Treads Company. Rock Treads are the famed traction system for wading boots. Forest discuses the importance of doing R&D before launching a product. He also mentions many personal struggles his partner encountered and even thought of closing down the business.
Forest talks about how important it is to find your niche and how to quickly identify your demographic as Rock Treads has always done which one of the reasons leading to their success.
Forest offers straight up advice for any new comer wanting to start Creating their brand and business with in the fly-fishing industry business. To learn more about Rock Treads journey and story Subscribe To learn more about Rock Treads journey and story Subscribe or download this episode at www.flyfishinginsiderpodcast.com or follow us @flyfishinginsiderpodcast
Top Three Take Aways from this Episode
1. Product testing is extremely important and especially if just starting out.
2. Perseverance is so important despite what cards life hands you.
3. Know your product, know your niche, know your Customer, know what works.
Other notes
Product Deals: Use code ffprt19 for all podcast listeners to receive 20% off on rock treads products, Expires: DEC 31, 2019
Reach them at: http://rocktreads.com
Social Accounts: @rocktreads
Subscribe to the show at www.flyfishinginsiderpodcast.com
Follow us @flyfishinginsiderpodcast
-
EP 14 Damien Nurre, Belize Permit Fishing ICON tell all.
In this episode FFI podcast speaks with Damien Nurre one of Belizes top Permit fishing Guide and Industry Icon.Damien is extremely humble in this interview as he pays it forward to the many guides and outfitters that are currently guiding down in belize.
-
EP 20 PT1, Kristen Mustad, Nautilus Reels and the long rise to the top.
In this Episode we speak with Kristen Mustad the owner of Nautilus Fly Reels.
-
EP 43 Kate Watson talks 200 ft spey cast, guiding in BC & all around fly fishing
In this episode of the fly fishing insider podcast, we speak with Katy Watson again. We welcome Kate back to talk about her past season of guiding in new waters with in BCs skeena river.
We also touch base with Kate about, life prepping and attending the world Spey casting Championships last year and we learn where she placed and ranked in the competition.
Kate shares with us the courses and guiding programs she is currently developing for the new guiding season as well as her destination travel program.
Kate tells us, all about her love of fly tying the classic spey pattern that Kate Watson is best known for.
This is great episode with the wonderful Kate Watson who offers so much to the fly fishing community as whole.
To hear more SUBSCRIBE or DOWNLOAD the episode now.
